Category Archives: Youtube

Youtube posts

Facebook Video Vs Youtube: Which is Best?

Using video to promote brands is becoming increasingly important in marketing. With good quality, inexpensive cameras, it’s getting easier to shoot, edit and upload video content. It’s easier for fans too, which makes them more inclined than ever to upload … Continue reading

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Irish Social Media Statistics (May 2011)

Updated June 21st with Foursquare data. I’ve been collecting data on social media in Ireland since the last post back in February on the Neworld Blog. There’s certainly enough new data to warrant an update. Overview Let’s start with some … Continue reading

Posted in Facebook, Foursquare, Google, Irish Social Media Statistics, LinkedIn, Social Media, Twitter, Youtube | Tagged , , , | 10 Comments

The Key To Social Media Success

If you want social media to work for you, then you have to be prepared to invest time in it. That’s the clear message you get from reading the latest Social Media Marketing Report by Michael Stelzner (download the full … Continue reading

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Using Youtube Yet? Your Customers Are

It’s surprising the amount of brands not using video content to reach out to customers. It’s getting easier and easier to produce video, free to host it and easy to distribute through existing online and social channels. Those that are … Continue reading

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Youtube Life in a Day

Last year Youtube asked its users to submit clips of their life on July 24th, 2010. Over 80,000 clips were submitted from 192 countries. Of the 4,500 hours of footage submitted 1125 clips have since been edited into a documentary … Continue reading

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Introducing Youtube Trends

Youtube has spent much of 2010 ramping up its service offering to both viewers (to keep them  on the site for longer) and to brands (for the cash). One recent addition to the Youtube stable has been Youtube Trends – … Continue reading

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Social Media List of Lists 2010

It’s that time of the year when end of year lists begin to populate websites, blogs, newspapers, magazines, radio, tv shows. Here’s a list of all those end of year social media lists that a look back to the highs, … Continue reading

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Why Social Media Projects Fail

I came across this interesting presentation last week posted on the We Are Social blog, into why social media projects fail. The slides are based on an undercover study conducted by the Brand Science Institute over a 7 month period earlier this year. The study involved 563 marketers and 52 brands in 12 European countries, Ireland was not one of them. How conclusive this study is, is open to debate. But what it does provide is a little insight into why projects don’t live up to expectations. It’s more points to consider rather than a framework or template for social media campaigns. Continue reading

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