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Category Archives: Online Marketing
Search Engine Optimisation ( or There’s no point in being online if your audience can’t find you ) Part 1
Four years ago I wrote an article for a magazine about the basics of search engine optimistation. I stumbled on the text again recently and was surprised to see how much is still relevant, at least in terms of the … Continue reading
Posted in Blogging, Brand Ireland, Online Marketing, Social Media
Tagged Online Marketing, Search Engine Optimisation, SEO
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What do we Think of Facebook Commerce?
F Commerce officially commenced in July 2009 when 1800 Flowers opened the very first storefront on their Facebook page. Since then, the growth of commerce on Facebook platform has been slow but steady. Thats not surprising as many marketers ask … Continue reading
Posted in Facebook, Facebook Commerce, Online Marketing
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Facebook Credits: Moving Towards F Commerce?
The last few weeks have been kind of important for Facebook’s virtual currency Facebook Credits. It’s now available to purchase in 47 different currencies, from Bolivian Boliviano’s to Chinese Yuan’s (Who know’s, it’s probably even more stable than certain other … Continue reading
Posted in Facebook Commerce, Facebook Credits, Online Marketing, Social Media
Tagged Facebook, Online Marketing, Social Media
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How Google+ Can Succeed: Privacy, Mobile & No Ad’s
I read through a fairly lengthy article on Wired.com this morning detailing the last year of progress in delivering the new Google + product. I haven’t tested the product yet so these are only my thoughts on how a superior … Continue reading
Posted in Bing, Facebook, Google, Online Marketing, Social Media, Twitter
Tagged Facebook, Google, Online Marketing, Social Media, Twitter
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Facebook Insights Guide
Facebook updated their guide to Insights not so long ago. It’s a very useful guide and a must read for any page administrators. Understanding how your Facebook marketing is performing (and not just how many new fans you have) is … Continue reading
Posted in Facebook, Facebook Marketing, Online Marketing, Social Media
Tagged Facebook, Online Marketing, Social Media
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15 of the Best Twitter Campaigns
Twitter isn’t the most obvious platform for marketers to engage in. The 140 character limit is probably the biggest stumbling block. It’s restrictive and requires marketers to be even more creative in how it’s used. The attraction of Twitter is … Continue reading
Posted in Online Marketing, Social Media, Twitter
Tagged Online Marketing, Social Media, Twitter
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Are Blogs More Important Than Facebook or Twitter?
Are Blogs More Important Than Facebook or Twitter for Marketing? A new study from Shop.org, a division of the National Retail Federation in the USA would suggest they are. The survey was conducted amongst over 1700 adults in the USA during … Continue reading
Posted in Blogging, Facebook, Facebook Commerce, Facebook Marketing, Online Marketing, Social Media, Twitter
Tagged Blogging, Facebook, Online Marketing, Social Media, Twitter
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Facebook, Bing & Google: 10 Reasons Why Social Search is Flawed
Last October I posted on how Bing and Facebook were going to integrate their search offering, to bring social signals deeper into search results. This week Bing announced even greater integration with Facebook. This raises a number of concerns, which … Continue reading
Posted in Bing, Facebook, Facebook Marketing, Google, Online Marketing, Social Media
Tagged Facebook, Google, Online Marketing, Social Media
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Facebook’s Best Practise Guide
A year ago I wrote, on another blog, how Facebook would often make huge platform changes without giving any notice to businesses or developers. It angered a lot of people who depend on the platform for more than just social … Continue reading
Posted in Facebook, Facebook Marketing, Online Marketing, Social Media
Tagged Facebook, Online Marketing, Social Media
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The Key To Social Media Success
If you want social media to work for you, then you have to be prepared to invest time in it. That’s the clear message you get from reading the latest Social Media Marketing Report by Michael Stelzner (download the full … Continue reading
Posted in Bing, Facebook, Facebook Commerce, Google, LinkedIn, Online Marketing, Social Media, Twitter, Youtube
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